Wednesday, September 12, 2007

Marketing Your Website

Marketing Your Website

How to market your website these days can be very hard with all the new search engine rules. Where years ago you would just fill out a form in all these places and boom within a few weeks your site would be in the search engines. It now takes a lot of work and sometimes it can put a big dent in your pocketbook.
Here are a few ways to market your website for FREE and PAY it does take a lot of time on your part to do this but it does help to get your site known.
FREE Marketing ....

A ) Visit websites and post in their guest books leave your website name or URL to your site.
B ) Join Arts and Crafts related forums and be active in these forums so people can get to know you and about your website and product.
C ) Banner exchange with website is great but a short text description about your site in rich text is much better.
D ) Some forums offer "Prim Packs" this is were craft sites snail mail each other with small samples of product with a business card or flyer's with monthly specials. The other person then mails these out with every order they receive and you would do the same for them with their Prim Pack.
E ) You can find self submit areas on the net for free where you would enter all your info once your site is open and has keywords and meta tags. You would then go down the list they offer and hand type all your site info and submit to smaller search engines, directories, FFA's. This could take hours of work and a very long time in some places to have your site added.
F ) Join as many Top 100 sites or Webrings
G ) Do weekly or monthly news letters with updates about your website.
H ) Bloging with your website with craft related articles

Marketing that cost money....

A ) Join places like www.Crafterspeddlervillage.com who dedicate their website in advertising in arts-n-crafts and wham website all over the internet. They are set up to help your site get known through out the internet.
B ) Join forums who offer advertising with rotating banners on there forum pages such as www.primmart.com
C ) Advertise with talk radio channels on the internet such as www.primtalkradio.com
D ) Join an Co-Op Ad with a group of sites related to arts and crafts in major magazines.
E ) Join news letters who offer advertising to add your banner or text to advertise your site.
F ) Buy a promotion package from places like www.craftsitemedic.com they focus totally on craft related sites with submitting in search engines.
G ) Pay larger search engines per click advertising.
H ) Pay to place an Ad in craft related magazines.
I ) Always own your Domain this is very importune your domain will be picked up easier with search engines instead of having a sub-domain name.
J ) Join Internet Craft Shows that advertise a lot about the craft shows they hold.

All of these suggestions we have made does not guarantee that your site will be on page 1 of Google or Yahoo but these are ways to help bring in more traffic , possible sales and getting your website on search engines. You need to make a few days a month on just doing some of these suggestions to better your website in being in more traffic.
I hate to say this but when you open your website your site is 1 in a few thousand out there selling the same product doing the same crafting related items in the internet. It is up to you on how much time you want to spend submitting or paying for advertising with your site. It can take 3 months, 6 months or even a year even before you receive any sales from your site. But the more you get your website name out there the higher traffic you will have which means good chance you will have sales from your website.

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